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Module 5 – Chapter 5

Module 5 Assigned Readings

Module_5Module Notes

Chapter 5 – Module 5 Developing a Marketing Plan (A)
Chapter 5 – Module 5 Developing a Marketing Plan (B)

 

 

Discussion

2 thoughts on “Module 5 – Chapter 5

  1. So in class next week, we will be preparing mission statements for the Westwind Resort?
    As well as correcting the 1 mistake in the SWOT Analysis?

    Like

    Posted by Anonymous | November 18, 2015, 11:52 pm
  2. Absolutely correct.

    Read the case and take notes….. The SWOT is done for you, and they did a great job. Not a perfect job 😀

    Like

    Posted by Anonymous | November 19, 2015, 12:33 am

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Ian W McVitty

Email: mcvitti@algonquincollege.com
Phone: (613) 727-4723
Drop By: H204C

Creative Commons Licenced

Creative Commons License
Hospitality Marketing One by Ian W. McVitty is licensed under a Creative Commons Attribution-ShareAlike 3.0 Unported License.
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