Most burgers come with a meat patty, bun, tomato and lettuce. How do make a different burger? A European company, Quick, was the first to offer a black burger….the Dark Vador.
Burger King offered black burgers recently and now McDonald’s has launched them too. Do we really need something that different? So how do McDonald’s and Burger King black burgers differ? Burger King offers black cheese 🙂 True.
For a video of the black burger trend, click here.
Can you think of a business that differentiates well? How do they do it?